I know, I know, yesterday I just posted about a study that was documenting how social media was working for small businesses. So why today am I saying “it’s not always about the numbers?”
Over at Jay Baer’s excellent Convince and Convert blog there’s a guest post by Matt Ridings. Ridings is talking about bigger-than-small-business clients [...]

eMarketer reports on a new study of how small businesses are using social media and finds that the number has “plateaued” at about 24%. But the real interesting news is that of those who do social media marketing, two-thirds are getting results.
What kind of results? Mainly in loyalty and engagement – in other words, they [...]

When the “new Twitter” was unveiled last week I noted that it certainly seemed like Twitter’s redesign had ads in mind in that conspicuously large right hand space.
I wasn’t alone in that observation – eMarketer noted in a good article last Friday summing up Twitter’s ad-relate moves that the right-hand column looks ripe for ad [...]

I got a real chuckle from the news today that US and European teams will be banned from using Twitter and Facebook – as per order of their team captains.
Apparently it’s “trouble” said Colin Montgomerie, European Ryder Cup captain. Apparently they want their team members to be focusing on the game at hand. Which I [...]

I know, a week isn’t exactly like going off into the wilderness. But for most daily bloggers, it’s the next best thing to growing a beard and playing Bongos in the Village.
I just decided to step back after I got very busy with another project and decided to let the blogging slide for a little [...]